In this high-paced and interlinked world, where conventional methods of doing things are being questioned, Blockchain is a technological innovation that is redefining the way transactions are made. Important features of Blockchain: Blockchain concept was developed along with Bitcoin and… [Read More]
An ad exchange is an online platform where publishers and advertisers meet to sell and buy ad inventories, mostly through live auction system. An advertiser can buy mobile, display and video ad space from the advertising exchange. In order to… [Read More]
There’s a lot of talk going on these days about IoT (Internet of Things) and its effect on our day-to-day lives from the way we do our shopping and how we travel to how people run their businesses. But what… [Read More]
CRM (Customer Relationship Management) software has a lot to offer on its own. It can handle and track client communications, manage customer service experiences, and reorganize the distribution of data over all sectors. However, CRM software has certain restriction as… [Read More]
1. Adtech The term ‘adtech’ refers to Advertisement Technology, which involves all means of digital advertising methods including digital banners, search ads, etc. It also involves the back-end systems such as analytics, ad servers, marketing platforms, etc which helps target… [Read More]